Conscious Collection Archives

I Talked to H&M’s Sustainability Manager. Here’s What He Said

I stepped out of the elevator into a H&M’s NYC headquarters. To my left was a rainbow pile of discarded clothes reaching to the ceiling. I checked my coat, plucked a glass of wine from a tray, and headed into H&M’s showroom, which had been transformed into a low-lit gallery filled...

Fashion

Why I Will Continue to Shop at H&M (Occasionally)

by Alden Wicker
Mar 12, 2015

Last month the sustainable fashion world exploded with indignation over comments from H&M’s CEO Karl-Johann Persson. In a sponsored interview for the Guardian, he said, “But if we were to decrease 10% to 20% of everything we don’t need, the result on the social and economic side would be catastrophic, including...

Fashion

Not Oops: I’m Wearing My Clothes Inside Out Today

by Alden Wicker
Apr 24, 2014

It's the anniversary of the collapse of Rana Plaza in Bangladesh, and also, Fashion Revolution Day. One of the ways you can get involved is to turn your clothes inside out. So here is my inside-out outfit!

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